MacElree Harvey was highlighted in the latest Legal Marketing article of the Legal Intelligencer. Written by Stacy West Clark, the article—titled “10 Marketing Activities Small, Midsized Firms Should Engage in Now” highlights the Firm’s new newsletter, Initiative and its positive influence on clients.
“Find ways to communicate with your clients, referral sources and friends of the firm in a way that is meaningful to them. This can take the form of e-blasts, a regular newsletter or video. Check out MacElree Harvey’s beautiful and very client-friendly newsletter. It truly makes clients feel that they are in strong hands. Make sure your communications are short, have illustrations where you can and specifically discuss why and how the news affects your readership along with what action steps they need to take now.”
You can read more of Clark’s article here.
To view the latest version of Initiative online, click here.